Project Description
Design for Decarbonization
A communication and content development project to visualize the mission of Lot21 and design for decarbonization. Shaun Fynn is also a board member and leader at Lot21.
Lot 21 is a first of its kind platform and resource to help the design community decarbonize the world. StudioFYNN’s video created a narrative visualization of coming to earth, beginning with aerial perspectives then transcending to the molecular conveying both the elemental beauty and nature of our planet with the ever increasing built environment.
The still imagery for the website landing pages utilizes photo montage techniques to communicate the overarching themes of each section. Abstract in nature, the imagery is intended to be evocative, promoting the viewers deeper engagement with the subject matter.
“We came all this way to explore the moon, and the most important thing is that we discovered the Earth”. William Anders, Apollo 8, 1968.
Services & deliverables:
– Concept
– Art direction
– Graphic design
– Video imagery and post production
– Still photo imagery composites and montage
– High level copywriting