Project Description

Lixil

Visual Storytelling Workshop for Brands and Organizations

Strategy

StudioFYNN offers tailored workshops for brands and organizations to elevate internal and external visual storytelling.

“ I saw firsthand the impact StudioFynn’s storytelling training had on our North American Design team at LIXIL. It gave our designers the confidence and tools to tell the story behind their work more clearly and compellingly—and ultimately helped the broader organization better understand the thinking and value behind design.”
Jean-Jacques L’Hénaff. VP Design,
LIXIL Global Design, Americas

As part of this series we supported Lixil, the parent company of Grohe, American Standard and DXV to elevate internal storytelling. Utilizing our decades of design and communication experience we employed detailed methodologies to elevate internal design and brand communications by developing story platforms, art direction principals, copywriting and visual content for broader stakeholder engagement.

The resulting presentations / pitches reframed and advanced the purpose, value, and impact of design to successfully engage the wider organization.

Note: Shaun Fynn also leads an MFA course at Parsons School of Design in NYC teaching opportunity framing and visual storytelling.

Please contact us to explore how we can tailor a workshop for your organization. info@studiofynn.com

Services & deliverables:

– Workshop creation, structure, moderation, and team management
– On-site co creation workshop with follow up sessions
– Story platforms, copywriting, editing, and narrative development
– Visual storytelling & art direction principles and methodologies