Project Description
Wearables are not a new product category but their integration into our value system as an element of adornment remains nascent in terms of product solutions available in the market.
When technology migrates from an independent consumer product to something that is worn on the body, our relationship with the object changes completely as it becomes an item of adornment. This dichotomy remains one of the greatest challenges for wearable technology to achieve wide acceptance and success in the marketplace.
StudioFYNN’s design solutions explored the product territory that bridges the benefits of technology with the value systems and desires of consumers who perceive products that are worn as items of adornment. This was achieved through the integration of advanced tech enabled product features delivered in discreet and beautiful ways utilizing material palettes and forms that respect the nature of adornment.
Wearables are not a new product category but their integration into our value system as an element of adornment remains nascent.
Services & deliverables:
– Secondary research
– User experience
– Brand development
– Concept design
– Industrial design
– 3D CAD
– Animation